TWO AND A HALF MEN PRESENT:
The Cold Calling Masterclass
Live Online • Wed 12 November 2025 • 16:00–17:30 (UK time)
Grab Your Ticket for $129
Early Bird Pricing: $99
Who IT's FOR
Is this you?
You (honestly) hate picking up the phone.
You work harder than everyone yet see fewer results.
Scripts feel fake, your pitch feels forced, and prospects can smell it.
You’ve tried every “guru” trick and still face rejection on repeat.
Your pre‑call anxiety is crushing your confidence.
You’re not broken. Your approach is. We’ll fix that live.
What you’ll learn (and actually use)
In 90 minutes, you’ll get a practical system you can run straight away.
Mindset that travels with you: Ditch perfectionism, shrink call anxiety, and build a pre‑call routine that makes you dangerous (in the best way).
Openers that earn time: Replace “Have I caught you at a bad time?” with patterns that lower defenses and buy permission. We’ve got 10+ openers you can use
A pitch that doesn’t sound like a pitch: Frame problems like a human, not a brochure. The line between relevant and rambling, and how to stay on the right side.
Objection judo: Turn “Send me an email,” “We’re happy,” and price pushbacks into useful conversations without being pushy.
Live roleplays & hot‑seat Q&A: We’ll pressure test your opener, tighten your story, and show you where the conversation unlocks. Real talk, real calls.
Outcome: A simple, repeatable call flow that feels authentic, starts better conversations, and books more meetings.
WHAT'S INCLUDED?
What you get
90‑minute live masterclass with Giulio, Jack and Zac
Live roleplays and coaching
Replay for 14 days so you can rewatch and practice
You’re not broken. Your approach is. We’ll fix that live.
WHO IS HOSTING IT?
Your Coaches
Giulio Segantini — The Underdog’s Underdog
From “ready to quit” to $1M+ earned in sales and a global community of cold‑callers. Famous for making the phone fun again and turning anxious SDRs into confident closers.
Jack Frimston — Sales Is Therapy
Director of We Have A Meeting. Known for human‑first selling, ruthless practicality, and building sales functions that actually book meetings.
Zac Thompson — The Conversation Architect
Founding Director of We Have A Meeting. Designer of talk tracks, objection paths, and the calm voice you want in your ear when a call gets spicy.
What will the workshop be?
Why this works
Most sales advice pushes scripts and “closing techniques.” We teach connection. The three of us will show you how to stay yourself, create permission, and move the conversation forward … without sounding like everyone else.
our proof
What people say about our training system (and why we’re teaming up)
“I could barely get past opener objections. Now I’m booking meetings consistently.” — Amir Herma
“Two days of calling, two meetings booked. Longer, better conversations almost immediately.” — Edgar Krier
“~400% increase in positive calls. 12× more minutes on the phone. Way more confident.” — Pedro Locatelli
“Closed a deal after a ‘failed’ cold call — the follow‑up play worked.” — Fabio Berardi
“Reframing the first 30 seconds changed everything — got a Tier‑1 CTO back from radio silence.” — Fernanda D’Avolio
“Before: anxious and structureless. After: booking meetings in the session and handling objections with confidence.” — Leo Smith, Exec Recruitment
“10+ years in and still learned a ton. Frameworks that just work.” — Jim Watts, Sales Manager
“We went from 2 to nearly 20 reps — no one touches phones until they’ve trained with Giulio. Elite.” — Brian Sullivan
Who this is for
SDRs and AEs who want more meetings from fewer dials
Founders selling their own product
Recruiters doing biz dev
Anyone who wants to stop fearing the phone and start enjoying it
Not for: people who want a magic script without doing the work.
The plan (simple)
Date & time: Wed 12 Nov 2025, 16:00–17:30 UK
Format: Live online masterclass with roleplays and Q&A
Seats: 100 max to keep it interactive
Language: English
Early Bird
$99
First 50 seats ONLY
Standard
$129
Next 50 seats
Teams of 5+? Email [email protected] for a group link.
FAQs
Will this work in my industry?
Yes. We focus on human conversation principles and objection paths that adapt to most B2B contexts. Bring your niche to Q&A and we’ll tailor live.Is there a replay?
Yes. You’ll get 14‑day access to the recording.Can my team join?
Yes. We have team links for 5+ seats. Email: [email protected].Will I get scripts?
You’ll get call prompts and examples. More importantly, you’ll learn how to make them sound like you.What if I’m brand new?
Perfect. We’ll give you a simple call flow you can run on day one.What if I’m experienced?
You’ll leave with tighter openers, cleaner problem framing, and objection moves that save shaky calls.
What are you waiting for?
You don’t need to become someone else to win on the phone. You need a system that feels human and books meetings. That’s what this masterclass gives you.
Small room. Big outcomes. See you on the call.
Fill in your details to secure your spot!
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